SOMPO Holdings, Inc. Manager of the Digital Strategy DivisionMakoto Yasuda

Born 1973, he graduated University of Tokyo Faculty of Economic, and joined JR East Japan in 1995, where he was responsible for the management of the railroad and hotel business. He contributed to the establishment of internet-based new business divisions such as "Eki-net" and introduction of the mobile Suica. From 2010, he joined SOMPO Japan to contribute to the creation of new T and mobile-based services, designing corporate IT strategy, and post-merger managing system integration. As of 2014, he is in charge of planning and promoting digital strategy within SOMPO Japan. In addition to establishing the SOMPO Digital Lab, he has been planning and promoting various PoC projects within the various business divisions of the corporate group, driven by the mission to provide safe, reliable and healthy user experiences and value to their customers.

<Area of Expertise>
Consutation on vital issues, bottlenecks and points of concern in realizing business collaboration between startups and large corporations, based on experience from implementing multiplte PoCs with startups in the insurance, special care, and health industry